- The IPONWEB Blog
Multi-Currency Support Now Available in BidCore
With our latest platform update, BidCore now supports trading in 15 different global currencies, including USD, EUR, GBP, and JPY. Currency exchange rates, powered by XE.com, are updated daily.
Multi-currency trading is now available for all of our partners and can be enabled anytime upon request. Once enabled, BidCore users can choose a default local currency for new advertisers, providing a more flexible and straightforward way to calculate campaign cost metrics.
While bidding will still be carried out using the platform’s default currency of USD, you can now set a different default currency for new advertisers.
This update means that metrics such as: line item budgets, custom fees (which are withheld by the system automatically before bidding to support your particular reporting requirements), margins, and KPIs like CPM and CPC will be converted and displayed in the new currency. Any campaign created within these advertisers will have its core financial metrics displayed in the chosen currency in the BidCore platform.
Currency exchange rates are powered by XE.com and recalculated daily. The following global currencies are now available to be set for new advertisers in BidCore:
- USD - United States Dollar (Default currency)
- AUD - Australian Dollar
- BRL - Brazilian Real
- CAD - Canadian Dollar
- CNY - Chinese Yuan
- EUR - Euro
- GBP - Pound Sterling
- INR - Indian Rupee
- JPY - Japanese Yen
- KRW - South Korean Won
- RUB - Russian Ruble
- SEK - Swedish Krona
- SGD - Singapore Dollar
- THB - Thai Baht
- TRY - Turkish Lira
To learn more about multi-currency support in BidCore, or to start setting up new advertisers in your preferred currency, please contact your account representative.